Delta Global Services

(a wholly owned subsidiary of Delta Air Lines)

Delta Global Services (DGS) consists of five companies – all wholly owned subsidiaries of Delta Air Lines. Each company provides staffing services, professional security, baggage services and training services and aviation solutions to more than 900 cities across the globe.

Following a detailed appraisal of the company’s position within the marketplace, DGS decided to reposition its brands to make them as relevant to customers and differentiated from the competition as possible. VIVO360 was asked to develop a brand strategy and positioning, and a brand architecture, which was then translated into a visual identity and digital brand across all companies.

VIVO360 is the Digital Agency of Record for DGS and has developed a truly unique way for DGS to deliver a brand message beyond traditional marketing means.