Halloween, the second scariest day of 2016
A boutique candy brand piggy-backs off of the current Presidential
election to lure customers into their shop.
The striking illustration style is an extension of similar, more photorealistic portraits from the candy store’s 2015 campaign. The tagline is simple and effective. Meanwhile, an older spot from the brand is, for its part, similarly disgusting, if more evocative of weirdo Skittles work of yore. Read full article here.